GOLUP

GOLUP · Software · AI · Automation

Less manual work. More control of your business.

GOLUP builds software and automation around your workflow. Connect enquiries, customers and appointments, and free up time to run your business.

ROWKEY · CONNECTED OPERATIONS

Your business, connected.
You stay in control.

Customers, appointments, payments and your team - Rowkey connects the work in one process shaped around your business.

Explore Rowkey - CRM and smart scheduling
Your workspaceInteractive illustration
The brain behind your businessPreview paused
Choose an icon to see how the process works.

Illustration only. Automated actions depend on your settings, active integrations and customer consent. Payments require a payment provider connection.

Why it matters

What GOLUP actually brings to the business

Four outcomes a business owner should feel quickly - less manual work, more control and more customers coming back.

  • Time and cost savings

    Fewer repeated actions, fewer manual reminders and less time wasted moving information between systems.

  • Better customer experience

    A lead gets a timely reply, a customer gets a reminder, and the rest of the journey feels organised and consistent.

  • A clearer operating process

    Instead of a calendar, WhatsApp, forms and notes scattered everywhere, the business runs on one measurable, improvable process.

  • More leads reaching sales

    Connecting lead sources, fast replies and automatic follow-ups reduce missed opportunities on the way to closing.

In a customer's words

What happens when an inquiry arrives mid-appointment?

A hair professional explains how Rowkey helps him answer inquiries, follow up and book appointments while he focuses on the client in his chair.

See the full story and workflow
Two ways to work

When everything depends on you - and when the process works for you.

The same enquiries, calendar and customers. The difference is who makes sure every action happens on time.

A business owner surrounded by paperwork and sticky notesWhatsApp · 09:42Reply to DanaCalendar openSend reminderUpdate CRMEverything waits for the owner
When everything depends on you

Every action waits until you are free

When every action is manual, an enquiry, appointment or follow-up can remain open until someone finds time to handle it.

What the business owner has to remember and do

  • Open WhatsApp and reply to every enquiry
  • Check the calendar and coordinate a time manually
  • Send a reminder before the appointment
  • Copy details between messages, calendar and CRM
  • Remember to revisit an open quote
  • Spot customers who disappeared from the process
A business owner working at a clean, organised desk with a laptop✓ Reminder sent✓ Customer updatedAgent active 24/7
When the process works for you

The system moves things forward, you stay in control

The system receives the enquiry, the agent continues the conversation and the process moves forward to a booking, reminder or next step.

What the system handles automatically

  • The enquiry arrives and receives an immediate reply
  • The agent collects details and advances the conversation
  • The calendar shows availability and books the appointment
  • Reminders and follow-ups are sent on time
  • Details and conversation history stay in one place
  • A customer who did not return is identified and contacted
Our systems

Two systems. Two worlds. One goal.

Two systems built by GOLUP, each for a different kind of operation.

Rowkey
Business and service management

A smart platform for service businesses - from the first lead to the returning customer.

  • Lead and customer management
  • Lead capture from forms and Meta
  • WhatsApp and automations
  • Appointments and team availability in one calendar
  • Reminders and post-visit follow-up
  • Detection of customers who stopped coming
Rowkey
LeadsCalendarMessages
Leads today
12
Response time
2 min
Bookings this week
48
Lead pipeline
NewIn progressBooked
Website leadForm · 3 min agoNew
Meta leadCampaign · 11 min agoIn progress
WhatsApp enquiryChat · 24 min agoBooked
Today's calendar
09:30First treatmentConfirmed
11:00ConsultationAwaiting confirmation
14:15Follow-up treatmentConfirmed
Bookings by day
Follow-up and reactivation

9 customers inactive for 3 months - outreach goes out tomorrow

Illustrative Rowkey interfaceIllustrative view only - not a screenshot of a real account.
SEDER by GOLUP
Event and production management

Bringing order to events and production.

  • Event and client management
  • Crew and production staff management
  • Shifts, assignments and hours
  • Check-in, check-out and attendance
  • Client pricing and staff costs
  • Profitability per event
SEDER
EventsSchedulingProfitability
Events this month
18
Open shifts
4
Gross margin
34%
Upcoming events
Corporate eventVenue · 220 guestsStaffed
ConferenceConvention centre · 400 guestsCrew needed
Private productionGarden venue · 150 guestsStaffed
Crew and shift scheduling
Waiting staff8 of 10
Bar3 of 3
Logistics2 of 4
Crew cost
₪ 14,200
Client price
₪ 21,500
Event profitability
34%
Illustrative SEDER interfaceIllustrative view only - not a screenshot of a real account.
Discovery

We start with your business.

You don't need to know which solution you need. That is exactly our job.

Most owners can name a symptom - "there's never enough time", "leads don't close", "the calendar isn't full". We study the business, map the processes and pinpoint where time, customers and money are actually lost. Only then do we decide what to build.

Start with confidence

Before we build, we define what is worth changing.

We do not start with a tool or a sweeping promise. We start with your process, define a clear outcome and only then build the solution.

  1. 01

    Discovery before commitment

    We map the current workflow and identify what truly slows the business down before choosing what to build.

  2. 02

    A clear plan

    We define what connects, what becomes automated and what stays under human control - with no surprises midway.

  3. 03

    A demo using your workflow

    You see how the solution handles a real scenario from your business, not only a generic presentation.

  4. 04

    Implementation and measurement

    We roll out gradually, verify that the process is clear for staff and customers, then improve it with evidence.

A solution built around your business

What you get from GOLUP

Automation, AI agents and business systems built around your work

We start by mapping how your work runs, identify where time, customers and opportunities are lost, then build, connect and implement the solution. You get one clear process connecting leads, customers, calendar, WhatsApp, forms and reports - not another disconnected tool.

  • Business automations

    Repetitive work moves into the background: lead replies, reminders, status updates, follow-ups and data syncing.

  • CRM and sales workflows

    Clear tracking for every lead and customer: where they came from, what was said, what comes next and who owns it.

  • Custom systems

    Internal tools tailored to your business, including smart forms that push clean data and trigger processes.

  • AI agents for the business

    Agents that understand business context, reply, remind, qualify and route each case to the right person.

AI AGENT OPERATIONS

Not one agent. A whole department of AI agents that never goes home.

One agent handles incoming leads. Another tracks customers who stopped coming. A third sends reminders, updates statuses and keeps information in sync between systems.

Instead of your team spending hours on the same repetitive actions, the AI agents keep working in the background.

Every business can have an AI agent built around its exact needs. The agent can keep the business moving while the owner sleeps, 24/7:

  • Reply to customers and new enquiries
  • Book appointments and reschedule existing ones
  • Send reminders and confirmations
  • Follow up after a visit or a quote
  • Qualify leads and route them to the right person
  • Update statuses and move cases between team members

Almost every repetitive business action can be mapped, automated, delegated to an AI agent or built as a custom system. Judgement, personal service and business decisions stay with you.

Sooner or later, most businesses will move to systems like this. The real question is how much time and money they lose before they do.

The earlier the transition happens, the more money stays inside the business and the smaller the operational damage becomes.

Agent team is active
24/7

New enquiry reply

WhatsApp · now

HANDLING

Appointment reminder

Tomorrow · 10:30

HANDLING

Customer reactivation

No visit for 3 months

HANDLING
Every enquiry receives its next step on time
Custom development

Your business works differently? We'll build around it.

GOLUP is a software company, not just two products. When there's a manual process, a system that won't connect, or a need with no off-the-shelf answer - we map it, build it and connect it.

Automations

Processes that run by themselves between your systems and your people.

Integrations

Connecting the tools you already use, without replacing everything.

Custom systems

Dedicated development when no off-the-shelf product fits.

FAQ

Good questions. Clear answers.

Contact

Let's find the first process worth improving.

Tell us how you handle enquiries and appointments today. We'll get in touch to explore what to connect or automate first.

We'll also map which AI agent could work for your business, and what it could take over from day one.

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